Market, Industry, and Company Research
The market, industry, and company research process includes the systematic identification, collection, analysis and distribution of information for the purpose of knowledge development and decision making. In order to assess the current strategy of a company, and its appropriateness and potential for success, you must understand the dynamics of the industry in which the company competes. While we often take for granted that this is easy to do, it is hard and does takes a great deal of thought and analysis. We have compiled a comprehensive collection of information and data sources that will make your task far easier.
Ten Steps To Market and Industry Intelligence
Step 1: Identify the Industry
Step 2: Locate Industry Surveys, Overviews & Reports
Step 3: Find Current News and In-depth Articles About the Industry
Step 4: Visit Industry Web sites and Leading Industry and Trade Associations
Step 5: Look for Business-to-Business Marketplaces
Step 6: Make a List of Leading Companies
Step 7: Find Market Share Data and Other Industry Statistics
Step 8: Use Annual Reports from Leading Companies to Gain Industry Insight
Step 9: Compare Company/Industry Norms and Financial Ratios
Step 10: Putting It All Together
The Industry Information Center is designed to be an up-to-date list of the most
important sources for industry analysis. Now that you are familiar with the key
databases and selected Web sites that are important for industry research you
can use the Industry Information Center as a short cut to industry information.
When the Library acquires new databases they will be posted on this guide.
Sources: Revealed in the Subscription Members Area Only
| Source 1
(Global) Statistical data about each industry, such as its size, revenues, and market dynamics |
Source 2 (Global) Statistical data about each industry, such as its size, revenues, and market dynamics |
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Source 3 (USA) Summary of statistics on not only business, and industry but also the social and demographic factors of the United States. |
Source 4 (USA) Data contain the number of firms, number of establishments, employment, receipts, and annual payroll for employment size of firm categories by location and industry. |
| Source 5
(Global) Overall information about the industry and the environment in which it competes, including competitive dynamics of the industry, outside forces that are impacting competition in the industry, and key success factors |
Source 6 (USA) Overall information about the industry and the environment in which it competes, including competitive dynamics of the industry, outside forces that are impacting competition in the industry, and key success factors |
| Source 7
(Global) Overall information about the industry and the environment in which it competes, including competitive dynamics of the industry, outside forces that are impacting competition in the industry, and key success factors |
Source 8 Statistical data about each industry, such as its size, revenues, and market dynamics |
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Source 9 (Global)
A company's
history can be just as relevant as its current stock price.
Read all about the development of the world's top companies
from |
Source 10 (Global) Overall information about the industry and the environment in which it competes, including competitive dynamics of the industry, outside forces that are impacting competition in the industry, and key success factors |
| Source 11
(Global) Overall information about the industry and the environment in which it competes, including competitive dynamics of the industry, outside forces that are impacting competition in the industry, and key success factors |
Source 12 Statistical data about each industry, such as its size, revenues, and market dynamics |
| Source
(Global) Data about the company you are studying, and a few of its key competitors, including both strategic information and financial performance data
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Business Publications
Search (Global)
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